If you want to grow your website traffic and improve your SEO (Search Engine Optimization), then Ubersuggest is one of the best free tools you can use. Created by Neil Patel, a famous digital marketer, Ubersuggest helps you find the right keywords, analyze competitors, and plan your content strategy effectively. This guide will explain everything about Ubersuggest in simple and easy English.
What is Ubersuggest?
Ubersuggest is an SEO and keyword research tool that helps users understand what people are searching for on Google. It shows useful data such as:
- Keyword ideas
- Search volume (how many people search a keyword)
- SEO difficulty
- Paid difficulty (for ads)
- Cost per click (CPC)
You can also use it to analyze any website’s SEO performance, backlinks, and top-ranking pages.
Why Use Ubersuggest?
Using Ubersuggest can make your digital marketing tasks easier. Here are some reasons why it’s a favorite among marketers and beginners:
- Free to Use – Ubersuggest has a free plan that offers valuable insights for small businesses or bloggers.
- User-Friendly Interface – You don’t need to be an SEO expert; everything is easy to understand.
- Comprehensive Reports – It provides detailed data on keywords, competitors, and backlinks.
- Saves Time – Instead of guessing what works, Ubersuggest gives real data to guide your SEO strategy.
- Regular Updates – The tool updates regularly with new features to keep up with Google’s changes.
Main Features of Ubersuggest
1. Keyword Research
This is one of the most powerful parts of Ubersuggest. You can type any word, and it will show:
- Monthly search volume
- SEO and paid difficulty
- Related keyword ideas
- Trend graph over time
For example, if you search for “healthy recipes,” Ubersuggest will suggest long-tail keywords like “easy healthy dinner recipes” or “healthy breakfast ideas.”
2. Competitor Analysis
Ubersuggest allows you to spy on your competitors. Just enter a competitor’s website, and the tool will show:
- Their top-performing pages
- The keywords they rank for
- Estimated traffic
- Backlink sources
This feature helps you find what’s working for others in your niche so you can create similar or better content.
3. SEO Site Audit
The Site Audit tool checks your website for SEO errors. It gives a report that includes:
- On-page SEO score
- Site speed
- Technical issues
- Meta tags and title optimization
You can use this data to fix problems and improve your website’s ranking on Google.
4. Backlink Data
Backlinks are links from other websites that point to your site. Ubersuggest helps you analyze:
- Who is linking to your competitors
- How strong those links are
- Opportunities to get new backlinks
This is important because backlinks help build trust and authority in Google’s eyes.
5. Content Ideas
If you run out of blog ideas, Ubersuggest can help. It shows trending topics and content ideas based on your target keywords. It also displays engagement metrics like Facebook and Pinterest shares, helping you choose what type of content performs best.
How to Use Ubersuggest Step-by-Step
- Go to ubersuggest.com
- Enter a keyword or domain in the search bar
- Select your country or language for accurate data
- Check the results to see keyword ideas, SEO difficulty, and content suggestions
- Use the data to create optimized content or improve your website SEO
You can also sign up for a free account to unlock more daily searches and extra data.
Benefits of Using Ubersuggest
- Helps improve website traffic
- Finds new keyword opportunities
- Tracks SEO performance over time
- Identifies strong and weak areas in your site
- Helps you create content that people actually search for
Ubersuggest is great for bloggers, small business owners, digital marketers, and freelancers who want to grow online without spending too much money on expensive tools.
Ubersuggest Pricing Plans
While Ubersuggest is free, it also offers paid plans with more features.
Here’s a quick overview:
- Free Plan: Limited daily searches and data
- Individual Plan: For solo users or bloggers
- Business Plan: For small companies or agencies
- Enterprise Plan: For large organizations with multiple projects
The paid plans are affordable compared to other SEO tools like SEMrush or Ahrefs.
Tips to Get the Most Out of Ubersuggest
- Use long-tail keywords for easier ranking.
- Check competitors regularly to stay ahead.
- Update old content using keyword suggestions.
- Track SEO progress every week using the dashboard.
- Focus on content ideas with high traffic and low competition.
Ubersuggest vs Other SEO Tools
FeatureUbersuggestSEMrushAhrefsCostFree / LowExpensiveExpensiveEase of UseVery EasyModerateModerateKeyword DataExcellentExcellentExcellentSite AuditYesYesYesBacklink CheckerYesYesYesBest ForBeginnersProfessionalsAgencies
As you can see, Ubersuggest is ideal for beginners and small businesses who want professional-level SEO insights at a lower cost.
Conclusion
Ubersuggest is a powerful, easy-to-use SEO tool that helps you grow your website traffic, discover new keywords, and outperform competitors. Whether you’re a blogger, marketer, or small business owner, this tool can help you make smart decisions for your online success. With both free and paid options, Ubersuggest makes SEO accessible to everyone.
FAQs
1. Is Ubersuggest free to use?
Yes, Ubersuggest offers a free version with limited searches per day. You can also buy a paid plan for more features.
2. Who created Ubersuggest?
Ubersuggest was created by Neil Patel, a well-known digital marketing expert.
3. Can I use Ubersuggest for YouTube or social media SEO?
Yes, you can use Ubersuggest keyword data to find ideas for YouTube videos, blog posts, and social media content.
4. Is Ubersuggest better than SEMrush or Ahrefs?
For beginners, yes — it’s cheaper and easier to use. However, for large-scale SEO, SEMrush and Ahrefs have more advanced tools.
5. How often should I use Ubersuggest?
You can use it weekly or monthly to track your website’s SEO performance and find new opportunities.